Southern Cross Media Group Share Price and Company Fundamentals
Last traded: Yesterday at 5:10 AM
Southern Cross Media Group Limited, together with its subsidiaries, creates audio content for distribution on broadcast and digital networks in Australia. It operates in two segments, Broadcast Radio and Digital Audio. The company owns 104 radio stations in FM, AM, and DAB+ radio, as well as 56 regional radio stations; operates LiSTNR, an audio app for sports, podcasts, music, radio, and news; and offers sales representation for open audio platform SoundCloud and Sonos Radio. It also provides radio and digital advertising services. The company was formerly known as Macquarie Media Group. Southern Cross Media Group Limited was incorporated in 2005 and is based in Melbourne, Australia.
Key Metrics
PE ratio
14.38
PB ratio
0.36
Dividend yield
6.96%
Beta
0.93
Market cap
$275.30M
Enterprise value
$771.93M
Company profile
| Industry / Sector | Entertainment / Communication Services |
|---|---|
| Website | https://www.sca.com.au |
| Mailing address | 101 Moray Street Level 2 Melbourne VIC 3205 Australia |
| Phone / Fax | 61 3 9252 1019 / 61 3 9252 1270 |
Dividends
More: Southern Cross Media Group Dividend history, yield and payout ratio
Dividend yield
6.96%
Dividend amount
$0.04
Payout ratio
96.66%
5Y Avg. yield
-%
Southern Cross Media Group paid $0.04 dividend and the ex-dividend date was 03 Sep 2025.The dividend payout ratio is 96.66%. The dividend payout ratio is defined as the amout of dividend paid divided by the earnings of the company.SXL dividend payout ratio is more than 90% making it difficult for the company to maintain the dividends and increase it year by year.
Company Executives
As of Mar 2026, following are the company executives and directors listed on Southern Cross Media Group.
| Name | Title | Age | Total Pay |
|---|---|---|---|
| Mr. Heith Wray MacKay-Cruise B.A., F.A.C.I.D. | Non-Executive Chairman | ||
| Mr. John Kelly ACA, BEc | Interim Chief Executive Officer of TV & Audio | ||
| Mr. Seb Rennie | Chief Commercial Officer | ||
| Mr. Toby Potter | Chief Transformation Officer of TV & Audio |
Profitability and management effectiveness
Profit margin
-0.30%
Operating margin
5.29%
Return on assets
1.72%
Return on equity
3.39%
Profitability ratios are a class of financial metrics that are used to assess a business's ability to generate earnings relative to its revenue, operating costs, balance sheet assets, and shareholders' equity over time, using data from a specific point in time.
The return on equity signifies how well the management is running the company in terms of capital management. The ideal return on equity is greater than 10%. The return on equity is calculated as net income divided by total share holders equity.
Valuation and Trading Info
The market capitalization of Southern Cross Media Group is 275.30M and its enterprise value is 771.93M. The enterprise value to revenue ratio of SXL is 1.65. The enterprise value to EBITDA ratio of SXL is 15.00.
The SXL's stocks Beta value is 0.93 making it 7% less volatile compared to ASX market index. Technology stocks and small caps tend to have higher betas than the market benchmark. This indicates that adding the stock to a portfolio will increase the portfolio’s risk, but also increase its expected return. On the other hand utility stocks often have low betas because they tend to move more slowly than market averages.
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Southern Cross Media Group (ASX:SXL) Frequently Asked Questions
1. What is Southern Cross Media Group's Stock Symbol?
Southern Cross Media Group trades on ASX under the ticker symbol "SXL".
2. What is Southern Cross Media Group's stock price today?
One share of SXL stock can currently be purchased for approximately $0.575.
3. How can I contact Southern Cross Media Group?
Southern Cross Media Group's mailing address is 101 Moray Street Level 2 Melbourne VIC 3205 Australia. The company can be reached via phone at 61 3 9252 1019.
4. What is Southern Cross Media Group's official website?
The official website of Southern Cross Media Group is https://www.sca.com.au.